LOGO USAGE GUIDELINES
Members are encouraged to use the Paso Robles Chamber of Commerce logo with their individual business marketing tools to build upon the Chamber's brand identity. Using this logo emphasizes strength and brand equity of the Paso Robles Chamber of Commerce, from which all members benefit.
The Paso Robles Chamber of Commerce logo integrity is essential to keeping the consistency of its brand. Please use the following guidelines to ensure proper usage.
Usage- The logo is for use by members in good standing, as well as by the media. If you are a member of the Chamber, you can use the logo on your website and other promotional tools within your business.
Color- The logo must be used in its original form, with no alterations to the design or color palette. The logo includes a white background which must be included with the logo.
Minimum Size- Proper sizing is vital in maintaining readability, as well as ensuring a consistent look throughout the brand. The logo should never be overpowering (too large) or understated (too small) for the application.
Clear Space- Clear space around the logo ensures a consistent look and protects the logo from distractions in the layout. A minimum of a .25 white edge of clearance should be maintained around all edges.
Contact- For more information regarding use and download of these logos, please contact
Julie Matthews, Marketing Communications, with the Paso Robles Chamber of Commerce at 805.227.2871.